Entrepreneurs face many challenges when starting small or global internet businesses. I’ve been there and done that before. Actually, nowadays I am still going through interesting business development stages running a global recruitment platform – Staff.com. Before I started my first worldwide software business (Timedoctor) I also succeeded in a few smaller startups. I’d be happy to share my business and marketing experience with those who want to start a small or big internet business. Continue reading
Many of internet marketing professionals and entrepreneurs come to a stage when they need an explainer video in order to increase the conversion rate of their visitors. I have experience of developing very different range of video products and animated videos. I will tell you how to make a good quality explainer video paying way less than a thousand of dollars. I’ll share the process details, which I use in our company. Continue reading
Let’s say your website load speed is 3+ seconds. That means 40% of your visitors are gone. From every 100 visitors you had, you end up with only 60. If you add some boring or out-dated content to that, at least half of those 60 will leave too. Now, you only have 30 people left. You need to run with lightening speed in order to stay competitive!
There are several ways to deliver information about your company or product to potential clients and explainer videos are one of the most effective ways to do so. In fact, in recent years, many entrepreneurs began making presentations of themselves, and the now popular “talking head videos” were born. Let’s take a closer look at whether this type of product is a good way to communicate your particular message. Continue reading
What’s the best length of time for your whiteboard video ad? That’s a question that many clients ask me. The easy answer is: “Long enough to deliver your point.” The length usually depends on application. Our field of expertise is explainer videos for businesses, so here is our view on the issue.
In this article we will talk about ads for sales pages. If you want to make an animated lesson for the purpose of sharing knowledge or an experience, then that requires a completely different approach. You can read about it soon in a separate article. Continue reading